Microsoft Fabric Product Launch
Client
Microsoft + RUN Studios
Visual Design, Motion Design, Video Editing, Color Correction, Compositing, Pipeline Management
Services
Cinema 4D, Octane, After Effects, Premiere Pro, Illustrator, Audition
Software
Shawn worked hand-in-hand with RUN’s creative team to lead the animation of the Microsoft Fabric product launch video. Starting with initial styleframes and storyboards, he managed the animation pipeline from start to finish through several project iterations, directing and collaborating with other freelance designers to ensure delivery of a quality brand centerpiece.
Initial styleframes and storyboards laid the foundation for the project, establishing overall approaches to modeling, camera, and artistic style.
Phase 1: Styleframes & Storyboards
With an updated script, new visuals were developed in conjunction with more refined textures and lighting.
Phase 2: Visual Development
In addition to managing the animation pipeline, Shawn modeled and animated a third of the final scenes, designed camera movement and pacing across all scenes, and provided final post-production.
Phase 3: Final Buildout
v1
v2
Prefinal
Delivery
Additional Credits
Creative Director: Landon Beal
Art Director: Andrew Swenson
Producer: Alicia Berger
Motion Designers: Chris Manfre & Taylor Cox